Success story

Crafting a Stand-Out Brand Identity for Asian Baby Food Brand Little Blossom


Little Blossom logo


Southeast Asian organic baby food brand Little Blossom needed to establish a powerful presence in a crowded category.

Ceuta Group’s brand strategy and design experts crafted a winning visual identity and positioning that was an instant hit with parents and children alike.

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Little Blossom baby food assorted packs


A fast favourite for parents and children across Singapore.

A world map with Singapore highlighted


Ceuta Group’s brand strategy and design experts created a powerful visual identity for the Little Blossom brand, which highlights the unique selling points, differentiates it from other brands, and retains flexibility to accommodate future growth.

“The team did a fantastic job bringing to life Little Blossom’s brand identity. We were looking for a natural, modern and vibrant take on our packaging design to stand out in the baby food category and they delivered exactly on brief. We were then able to extend the packaging design beautifully across all our other marketing touchpoints. As usual, the team was also very collaborative, supportive and lovely people to work with!”

Yi Jun Kwek & Gillian ChooLittle Blossom Founders

If you feel inspired and want to find out more, get in touch.

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