Glowing customer reviews
for all products.
We combined consumer insight, full marketing, and sales & logistics management to secure listings in key retail channels and push Blistex to the top of shopping lists.
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for all products.
across the competitive UK Health & Wellness market.
catching consumers’ attention in magazines, TV ads, and sheet posters.
new product launch.
Ceuta Group helped Blistex launch and distribute their fresh new range of lip infusions, providing expert customer insight, sales, and marketing services to gain national coverage and convince retailers across the UK to give Blistex the shelf space and promotion they deserved.
Conducted consumer research to generate feedback that compelled brand owners to invest and buyers to list.
Launched and distributed the new range of Blistex lip infusions, winning listings across major UK retail channels, developed product-specific creatives with QR codes directing consumers to stocklist information, and devised impactful cross-channel ATL campaigns to launch sub-range, covering paper 6 & 48 sheet poster sites and digital advertising.