In a time of geopolitical uncertainty and a worldwide pandemic, health, wellness and personal care is one of the few industries with proven sustainability and in fact, it has shown growth. Despite the volatile global economy, brands in this sector have attracted record levels of investment.

Acquisitive companies or private equity houses who have acquired an exciting brand need a clear market entry execution plan, along with an effective management team to deliver a healthy ROI.

In this whitepaper, we explain how Ceuta is able to take full responsibility for this through its evidenced based Brand Fostering model, providing end-to-end brand management across markets and trade channels supported by a collective of services, delivering a singular solution and helping brands reach their full potential and secure international expansion through Ceuta’s reach of 107 markets.