INTERVIEW WITH THE DRUM: IS “BRAND FOSTERING’ THE FUTURE OF THE CLIENT / AGENCY RELATIONSHIP?
INTERVIEW WITH THE DRUM: IS “BRAND FOSTERING’ THE FUTURE OF THE CLIENT / AGENCY RELATIONSHIP?
The Drum Network recently spoke to Ceuta Group CEO, Edwin Bessant, about why his consumer brands services business has introduced a complete outsourced ‘brand fostering’ solution and what it means for the future of agencies…
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